hey, i’m daniel. i’ve spent the past decade in social media, where i learned early that the same engine that grows a person grows a product. since, i’ve co-founded and led growth for 3 viral apps to acquisition, and built the 0-to-1 gtm playbooks for 10+ cpg brands, and most recently at wabi.

in general, i’m passionate about storytelling in any medium. i love photography/filmmaking, writing poems, lifting, and making music.